This photo taken on Sept. 29, 2025 shows cultural and creative ornaments designed by Yakhore Design Company in Lhasa, southwest China's Xizang Autonomous Region. Tashi Badan, 29, is the founder of Yakhore Design Company in southwest China's Xizang Autonomous Region. In recent years, he has led his team to develop a variety of Tibetan culture-themed products such as decorative items, art pieces and fridge magnets. Describing himself as "a bridge," Tashi Badan promotes products through short videos and live streaming, helping local artists reach a broader audience.

Looking to the future, Tashi Badan hopes to bring more local young people to explore ethnic culture and create a cultural brand with wide-reaching influence. (Xinhua/Tenzin Nyida)

Illustrator Penpa Drolma, who has hearing impairment, holds a set of Tibetan cuisine-themed fridge magnets she designed at Yakhore Design Company in Lhasa, southwest China's Xizang Autonomous Region, Sept. 16, 2025. Tashi Badan, 29, is the founder of Yakhore Design Company in southwest China's Xizang Autonomous Region. In recent years, he has led his team to develop a variety of Tibetan culture-themed products such as decorative items, art pieces and fridge magnets. Describing himself as "a bridge," Tashi Badan promotes products through short videos and live streaming, helping local artists reach a broader audience.

Looking to the future, Tashi Badan hopes to bring more local young people to explore ethnic culture and create a cultural brand with wide-reaching influence. (Xinhua/Jigme Dorje)

This photo taken on Sept. 16, 2025 shows decorative paintings designed by Yakhore Design Company in Lhasa, southwest China's Xizang Autonomous Region. Tashi Badan, 29, is the founder of Yakhore Design Company in southwest China's Xizang Autonomous Region. In recent years, he has led his team to develop a variety of Tibetan culture-themed products such as decorative items, art pieces and fridge magnets. Describing himself as "a bridge," Tashi Badan promotes products through short videos and live streaming, helping local artists reach a broader audience.

Looking to the future, Tashi Badan hopes to bring more local young people to explore ethnic culture and create a cultural brand with wide-reaching influence. (Xinhua/Tenzin Nyida)

A staff member (L) shows a cultural and creative ornament designed by Yakhore Design Company to a customer at a shop in Lhasa, southwest China's Xizang Autonomous Region, Sept. 29, 2025. Tashi Badan, 29, is the founder of Yakhore Design Company in southwest China's Xizang Autonomous Region. In recent years, he has led his team to develop a variety of Tibetan culture-themed products such as decorative items, art pieces and fridge magnets. Describing himself as "a bridge," Tashi Badan promotes products through short videos and live streaming, helping local artists reach a broader audience.

Looking to the future, Tashi Badan hopes to bring more local young people to explore ethnic culture and create a cultural brand with wide-reaching influence. (Xinhua/Tenzin Nyida)

Tashi Badan poses for a photo in Lhasa, southwest China's Xizang Autonomous Region, Sept. 16, 2025. Tashi Badan, 29, is the founder of Yakhore Design Company in southwest China's Xizang Autonomous Region. In recent years, he has led his team to develop a variety of Tibetan culture-themed products such as decorative items, art pieces and fridge magnets. Describing himself as "a bridge," Tashi Badan promotes products through short videos and live streaming, helping local artists reach a broader audience.

Looking to the future, Tashi Badan hopes to bring more local young people to explore ethnic culture and create a cultural brand with wide-reaching influence. (Xinhua/Tenzin Nyida)

Tashi Badan (1st R) attends a meeting with colleagues at Yakhore Design Company in Lhasa, southwest China's Xizang Autonomous Region, Sept. 16, 2025. Tashi Badan, 29, is the founder of Yakhore Design Company in southwest China's Xizang Autonomous Region. In recent years, he has led his team to develop a variety of Tibetan culture-themed products such as decorative items, art pieces and fridge magnets. Describing himself as "a bridge," Tashi Badan promotes products through short videos and live streaming, helping local artists reach a broader audience.

Looking to the future, Tashi Badan hopes to bring more local young people to explore ethnic culture and create a cultural brand with wide-reaching influence. (Xinhua/Jigme Dorje)

Tashi Badan (rear) discusses the product design plan with a colleague at Yakhore Design Company in Lhasa, southwest China's Xizang Autonomous Region, Sept. 16, 2025. Tashi Badan, 29, is the founder of Yakhore Design Company in southwest China's Xizang Autonomous Region. In recent years, he has led his team to develop a variety of Tibetan culture-themed products such as decorative items, art pieces and fridge magnets. Describing himself as "a bridge," Tashi Badan promotes products through short videos and live streaming, helping local artists reach a broader audience.

Looking to the future, Tashi Badan hopes to bring more local young people to explore ethnic culture and create a cultural brand with wide-reaching influence. (Xinhua/Tenzin Nyida)

Tashi Badan (L) discusses the product design plan with a friend at Yakhore Design Company in Lhasa, southwest China's Xizang Autonomous Region, Sept. 16, 2025. Tashi Badan, 29, is the founder of Yakhore Design Company in southwest China's Xizang Autonomous Region. In recent years, he has led his team to develop a variety of Tibetan culture-themed products such as decorative items, art pieces and fridge magnets. Describing himself as "a bridge," Tashi Badan promotes products through short videos and live streaming, helping local artists reach a broader audience.

Looking to the future, Tashi Badan hopes to bring more local young people to explore ethnic culture and create a cultural brand with wide-reaching influence. (Xinhua/Tenzin Nyida)

Tashi Badan promotes cultural and creative products through livestream at Yakhore Design Company in Lhasa, southwest China's Xizang Autonomous Region, Sept. 16, 2025. Tashi Badan, 29, is the founder of Yakhore Design Company in southwest China's Xizang Autonomous Region. In recent years, he has led his team to develop a variety of Tibetan culture-themed products such as decorative items, art pieces and fridge magnets. Describing himself as "a bridge," Tashi Badan promotes products through short videos and live streaming, helping local artists reach a broader audience.

Looking to the future, Tashi Badan hopes to bring more local young people to explore ethnic culture and create a cultural brand with wide-reaching influence. (Xinhua/Tenzin Nyida)

Tashi Badan checks the quality of cultural and creative products at Yakhore Design Company in Lhasa, southwest China's Xizang Autonomous Region, Sept. 16, 2025. Tashi Badan, 29, is the founder of Yakhore Design Company in southwest China's Xizang Autonomous Region. In recent years, he has led his team to develop a variety of Tibetan culture-themed products such as decorative items, art pieces and fridge magnets. Describing himself as "a bridge," Tashi Badan promotes products through short videos and live streaming, helping local artists reach a broader audience.

Looking to the future, Tashi Badan hopes to bring more local young people to explore ethnic culture and create a cultural brand with wide-reaching influence. (Xinhua/Jigme Dorje)

This photo taken on Sept. 29, 2025 shows Tibetan costume-themed car air freshener pieces designed by Yakhore Design Company in Lhasa, southwest China's Xizang Autonomous Region. Tashi Badan, 29, is the founder of Yakhore Design Company in southwest China's Xizang Autonomous Region. In recent years, he has led his team to develop a variety of Tibetan culture-themed products such as decorative items, art pieces and fridge magnets. Describing himself as "a bridge," Tashi Badan promotes products through short videos and live streaming, helping local artists reach a broader audience.

Looking to the future, Tashi Badan hopes to bring more local young people to explore ethnic culture and create a cultural brand with wide-reaching influence. (Xinhua/Tenzin Nyida)